Specification of the product allocated to processors: there are two groups, one that covers pear, natal and valência oranges, and another for early fruit (hamlin, westin, American valência, etc.); both are traded at the spot market and through contracts for one season. Until July 24, 2012, the “industry” values considered only trades in the spot market;
Product specification for in natura consumption:

pear, natal, valência, lima, baia, westin, hamlin and murcott oranges, ponkan tangerine and tahiti lime traded in the spot market (without a contract);

Currency/Unit of measurement: 

BRL per 40.8-kilo box; except for tangerine (ponkan) and tahiti lime, traded in 27 kg boxes;

Delivery: - for the industry: harvested and at the processor (freight included);
- for the domestic market: delivered at the rural property (price on tree, except for tahiti lime, which is “on wheels”, in other words, harvested and put on trucks);
Reference region: São Paulo State;

a simple arithmetic average, considering the following regions:

  • For the industry: regions of Catanduva, Bebedouro, Matão and Limeira;
  • For the domestic market: regions of Bebedouro, Araraquara, Limeira and Mogiana.
Taxes considered: none;
Frequency: daily surveys. On this website, the moving averages of the last five days are released;
Historic: Orange put at the industry and pear orange for in natura consumption: since October 1994. Other varieties in the in natura market: since January 1996;
Agents consulted for the survey:

growers, purchasers, wholesalers, exporters and agents linked to the orange juice industry;


The sample covers different quality patterns. The price gap may be larger in the off-season period. Besides the price, Cepea surveys payment deadlines and activity level of the sector. 


Source: Cepea




Geraldo Sant’ana de Camargo Barros, Ph.D
Full professor of the Department of Economics, Management and Sociology

Chief Researcher
Margarete Boteon, Ph.D

Research Assistants

Fernanda Geraldini Palmieri

Isabela Camargo Gonçalves